The Weekend know a thing or two about sharp pop hooks and have created an album, Beatbox My Heartbeat, that sucks you in and doesn't let go. They create pop music so viciously sweet, so completely wet with strawberry lipgloss, its like mainlining pepsi through a gummibear syringe. It is this combination of turbo-pop sounds and sincere emotion that has endeared The Weekend to fans around the world. From Sydney to Tokyo, The Middle East, Indonesia, and all points in between the Weekend virus has spread like some rare strain of influenza. The Weekend appeals to those who understand that love is not a game, that perhaps in our cynical world there is still a place for romance.
The Weekend will never die. What they have created will be remembered until the end of days as a simple reminder of the glorious truth in Perfect Love.
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